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RSA Conference 2025 Recap: AI Drives Connection and Community in Cybersecurity

RSA Conference 2025 Recap: AI Drives Connection and Community in Cybersecurity

by touchdownpr | May 8, 2025 | Technology PR, Touchdown Blog

RSA Conference 2025 Recap: AI Drives Connection and Community in Cybersecurity Alyssa Pallotti and Katie Kruger The Touchdown PR team just returned from a whirlwind week in San Francisco for RSA Conference 2025 (RSA), April 28-May 1. A whopping 40,000+ cybersecurity...
Beyond the Product: Storytelling Techniques in B2B Tech PR

Beyond the Product: Storytelling Techniques in B2B Tech PR

by touchdownpr | Apr 8, 2025 | Technology PR, Touchdown Blog

Beyond the Product: Storytelling Techniques in B2B Tech PR By Aaron Buchanan-Covington, Account Executive PR isn’t just public relations, ensuring clients have a good image and securing great coverage. PR is all about telling a client’s story. Storytelling has been...
SXSW is Changing – And So is Touchdown PR’s Place in It

SXSW is Changing – And So is Touchdown PR’s Place in It

by touchdownpr | Mar 25, 2025 | Technology PR, Touchdown Blog

SXSW is Changing – And So is Touchdown PR’s Place in It By Jay Smith, Senior Account Supervisor & Ryan Romana, Senior Account Supervisor SXSW is a massive, chaotic, and exciting event that transforms downtown Austin every year. With panels, networking events,...
AI in PR: Automating Repetitive Tasks Without Losing the Human Touch

AI in PR: Automating Repetitive Tasks Without Losing the Human Touch

by touchdownpr | Mar 18, 2025 | Technology PR, Touchdown Blog

AI in PR: Automating Repetitive Tasks Without Losing the Human Touch By Larissa Aguilar, Account Executive In the ever-evolving landscape of Artificial Intelligence (AI), it is critical that Public Relations (PR) professionals leverage the transformative technology to...
The Role of PR in Startup Success: Touchdown PR’s Specialty

The Role of PR in Startup Success: Touchdown PR’s Specialty

by touchdownpr | Feb 14, 2024 | Recent News, Technology PR

The Role of PR in Startup Success: Touchdown PR’s Specialty By Priscilla Gonzalez, Assistant Account Executive, Touchdown PR From startup to success, all businesses pass through distinct growth stages before establishing a strong presence in their industry. The...
3 Reasons Why Thought Leadership Matters In Your Tech PR Strategy

3 Reasons Why Thought Leadership Matters In Your Tech PR Strategy

by touchdownpr | Jan 30, 2024 | Recent News, Technology PR

3 Reasons Why Thought Leadership Matters In Your Tech PR Strategy By Lauren Treon, Account Executive, Touchdown PR When it comes to an industry like tech, there are plenty of visionaries and geniuses. To truly make yourself and your business stand out from the crowd,...
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