World Day for Cultural Diversity: Exploring diversity in public relations By Chris Soto, Account Coordinator Touchdown PR may be headquartered in Austin, Texas USA, but our workspaces and personnel reflect a global market. Over 100 of Touchdown’s communication...
How to choose the right B2B tech PR agency By Jocelyn VerVelde, Senior Account Supervisor When creating any partnerships, there are essential steps that a company must take. This is also key when choosing to add a B2B tech PR agency to your team. These steps include...
Celebrating World Password Day By Aaron Sandeen, CEO and Co-Founder of Cyber Security Works (CSW) Passwords have been around since the beginning of the digital era. They’re here to protect our privacy and security and the security of the companies we work for....
How to build brand awareness as a technology vendor By Abby Simpson, Account Executive Whether you’re a startup or a large corporation, brand awareness (the degree to which a customer recognizes a brand or product by its name) is a key factor for success. No matter...
Successful PR campaigns that inspired my career By Isabel Lawson, Account Coordinator Prior to starting my career in PR, I didn’t realise just how many PR campaigns I was seeing on a daily basis. Once you start noticing them, you can’t help but see them everywhere....
